The Sobey School of Business is fortunate in the strength of its relationships with its alumni and donors.
The School’s Strategic Plan supported an enhanced focus on alumni and donors with an aim of increasing engagement and demonstrations of ‘alumni pride’. The School’s efforts were met with great enthusiasm and action close to home as well as abroad by the more than 20,000 Sobey School alumni around the world, who represent almost 40% of the University’s alumni community.
The Dean of the Sobey School played a leadership role in engaging with alumni and donors at events and meetings across Canada and in China, creating a vibrant exchange of ideas and support. Additional resources were invested by the University in a Senior Development Officer and a Communications Officer for the Sobey School of Business to support this heightened level of activity and new programs.
The past five years boasted a full schedule of Sobey School alumni events that continues to attract attendance across multiple alumni groups. Communication publications and digital media channels have been strengthened through an enhanced focus on incorporating alumni and donor profiles and testimonials.
A 2017 alumni engagement survey demonstrated that Saint Mary’s University alumni are the second most engaged alumni group in the country. The strong connectivity of the Sobey School of Business alumni within this larger group is an important factor in these impressive results.
Gifts of all sizes and frequency from Sobey School of Business alumni and friends combine each year to support scholarships and awards, as well as facilities and program enhancements. The Sobey School of Business has a strong foundation of support to build on and remains committed to engaging our alumni and donors in our compelling vision for the future.